Even Santa has an iPhone!

Christmas is only two days away, so Santa is appearing in a lot of television commercials. Among others, Target has premiered the finale to their "Santa has elves, you have target campaign" and the Chevy campaign is still airing with their Santa look-a-like salesman.

But I saw a commercial for the iPhone 4S that I think is my favorite Santa commercial this year. Of course, I have a slightly biased opinion because the iPhone 4S is on MY Christmas list this year! Anyways, here is the commercial, have a Merry Christmas!

Stevia Please

If you watch TNT's hit show Rizzoli & Isles, you may have noticed a product placement for Stevia in the latest epsiode. Stevia is the new trend in sweetners, that claims to be healthier than other sweetners, especially sugar.

In the episode, a woman who was later revealed to be a yoga instructor claimed that she only used Stevia in her tea because "it is an all natural herbal sweeter". The placement was short and sweet - no pun intended - and fit within the script of the program.

There are several brands of Stevia sweeteners but overall this is an excellent way of gaining product awareness!

Christmas of Cars

Holiday ads are starting to air now, and two campaigns have already caught my eye. Ironically, the campaigns are for competing car brands - one is for Chevrolet, and the other is for Honda.

The Chevrolet campaigns feature a car salesman named Nick who acutely resembles Santa Claus. The shopper reactions are hilarious, of course,  and these commercials provide information about the models available this year as well.

The Honda commercials feature Patrick Warburton, giving information about the new Honda models with humor. His attitude and script are very funny, however he still manages to mention some of Honda's key selling points.

I really like both of these campaigns, and - so far - I can't get enough of them. They definitely have me wishing for a new car this Christmas!

Keeping An Eye On The Target

It's almost Thanksgiving, and you know what that means....time to start the holiday commercials. And as usual, the holiday shopping season starts this Friday!

There are TONS of black Friday commercials on television this week, but my favorite is the Target commercial. I have always loved the commercials showing the woman training for black Friday. You can see one of this years commercials below, and if your going shopping this Friday make sure your ready! Happy Thanksgiving!

Angels Love The iPad

I am so happy to see that Charlie's Angels is back on abc! I was afraid that it had been canceled, and I definitely missed those girls...and their cool gadgets.

They use only the very latest technology, even some that I'm not sure exists to the general public. So of course, each of the Angel's has to have her very own iPad to carry around, in case she needs to do some investigating while shes away. You'll also notice that they use iPhones as well, and even the iPhone that they confiscated from a suspect in this week's episode was prominently featured.

I think this is a great placement! Charlie's Angels has always been a program that shows the most modern and unconventional technology, Apple is a great, and obvious, matchup because they have a very modern and cutting edge brand personality. Overall I think it is great to see that this re-make is not stuck in the 70's.

What is a Chevy Volt doing at a gas station?

The new commercial for the Chevy Volt is great! It shows a man at a gas station with his Volt and a kid is questioning him as to why he is at a gas station if his car is electric.

Along with being funny, the script is also able to provide information about the Chevy Volt, like the fact that it can run on gas as well as electricity. This is a great selling point for consumers because the thought of being stuck somewhere when you need to charge your car is a little unnerving.

Also, some of the Volt's competitors do not have this ability, for example the Nissan Leaf is all electric, no-gas. Meaning that if you run out of power, you may be stuck on the side of the road with an extension cord plugged into a stranger's house!

http://www.facebook.com/home.php?ref=hp#!/VicCaneverChevy

This picture was posted on the Vic Canever Chevrolet Facebook today, and shows just that. A Nissan Leaf, plugged into someone's home.

You can watch the commercial below, and learn more about the Chevy Volt at Chevrolet.com. And don't forget that the 100th Anniversary of Chevrolet is coming up on November 3rd!

Cereal or Chocolate Lava Cupcake?

I really like the new Kellog's Fiber Plus commercial. In the commercial they take the cereal to a cupcakery and challenge the customers to compare the cereal to their best selling cupcake. Obviously, given the choice between a cupcake or a fiber cereal, most customers will choose the cupcake!

However, the point of this commercial is that the cereal is not the best tasting cupcake, or dessert treat, but it IS the best tasting fiber cereal on the market. It is obvious that all of the current high fiber foods on the market are trying to change the reputation that fiber has as an ingredient in cereal, granola bars, etc. They are trying to show consumers that contrary to popular belief, fiber can taste good! This commercial is a good way to say that, with humor and a clear point.