I just love these new Diet Pepsi commercials with Sofia Vergara. She is definiley at the top of her game right now, with her role on Modern Family, and endorsements with makeup and clothing companies. This Diet Pepsi endorsement puts her over the edge though, and makes her a household name.
I think the commercials are great, obviously because they're funny, but also because her acting and facial expressions are priceless. Take a look for yourself...
Hey There!
Hey there! Thanks for visiting my blog! Please let me know what you think by commenting on any of the posts. Hope you like it. . .
Friday, January 20, 2012
Lola wants a Diet Pepsi
Labels: product placement, advertising
advertising,
David Beckham,
Diet Pepsi,
Sofia Vergara
Tuesday, January 17, 2012
Before you take the leap.....
I was watching The Bachelor yesterday and noticed that the Honda CRV was strategically placed in the show during one of the dates. It was a group date, where the girls were all invited to "cross something off of our leap list", and ended up skiing in the streets of San Fransisco.
The cars were easy to spot, but I also noticed that the placement tied right in with the current Honda CRV campaign. The current campaign features couples that are discussing taking the next 'leap' in their lives - for example getting married or having a baby. They mention all of the things that they want to do first, and of course the Honda CRV can get them going.
Check out one of the Honda commercials below, and the group date footage from The Bachelor (you only need to watch about a minute to see the product placement). And go make a leap list of your own! If you need help visit leaplist.honda.com
The cars were easy to spot, but I also noticed that the placement tied right in with the current Honda CRV campaign. The current campaign features couples that are discussing taking the next 'leap' in their lives - for example getting married or having a baby. They mention all of the things that they want to do first, and of course the Honda CRV can get them going.
Check out one of the Honda commercials below, and the group date footage from The Bachelor (you only need to watch about a minute to see the product placement). And go make a leap list of your own! If you need help visit leaplist.honda.com
Labels: product placement, advertising
advertising,
bikini skiing,
Honda,
Honda CRV,
product placement,
The Bachelor
Friday, December 23, 2011
Even Santa has an iPhone!
Christmas is only two days away, so Santa is appearing in a lot of television commercials. Among others, Target has premiered the finale to their "Santa has elves, you have target campaign" and the Chevy campaign is still airing with their Santa look-a-like salesman.
But I saw a commercial for the iPhone 4S that I think is my favorite Santa commercial this year. Of course, I have a slightly biased opinion because the iPhone 4S is on MY Christmas list this year! Anyways, here is the commercial, have a Merry Christmas!
But I saw a commercial for the iPhone 4S that I think is my favorite Santa commercial this year. Of course, I have a slightly biased opinion because the iPhone 4S is on MY Christmas list this year! Anyways, here is the commercial, have a Merry Christmas!
Labels: product placement, advertising
advertising,
Apple,
iPhone,
iPhone 4S,
Santa
Sunday, December 18, 2011
Stevia Please
If you watch TNT's hit show Rizzoli & Isles, you may have noticed a product placement for Stevia in the latest epsiode. Stevia is the new trend in sweetners, that claims to be healthier than other sweetners, especially sugar.
In the episode, a woman who was later revealed to be a yoga instructor claimed that she only used Stevia in her tea because "it is an all natural herbal sweeter". The placement was short and sweet - no pun intended - and fit within the script of the program.
There are several brands of Stevia sweeteners but overall this is an excellent way of gaining product awareness!
Labels: product placement, advertising
product placement,
rizzoli and isles,
stevia,
stevia in the raw,
tnt,
truvia
Saturday, November 26, 2011
Christmas of Cars
Holiday ads are starting to air now, and two campaigns have already caught my eye. Ironically, the campaigns are for competing car brands - one is for Chevrolet, and the other is for Honda.
The Chevrolet campaigns feature a car salesman named Nick who acutely resembles Santa Claus. The shopper reactions are hilarious, of course, and these commercials provide information about the models available this year as well.
The Honda commercials feature Patrick Warburton, giving information about the new Honda models with humor. His attitude and script are very funny, however he still manages to mention some of Honda's key selling points.
I really like both of these campaigns, and - so far - I can't get enough of them. They definitely have me wishing for a new car this Christmas!
The Chevrolet campaigns feature a car salesman named Nick who acutely resembles Santa Claus. The shopper reactions are hilarious, of course, and these commercials provide information about the models available this year as well.
The Honda commercials feature Patrick Warburton, giving information about the new Honda models with humor. His attitude and script are very funny, however he still manages to mention some of Honda's key selling points.
I really like both of these campaigns, and - so far - I can't get enough of them. They definitely have me wishing for a new car this Christmas!
Monday, November 21, 2011
Keeping An Eye On The Target
It's almost Thanksgiving, and you know what that means....time to start the holiday commercials. And as usual, the holiday shopping season starts this Friday!
There are TONS of black Friday commercials on television this week, but my favorite is the Target commercial. I have always loved the commercials showing the woman training for black Friday. You can see one of this years commercials below, and if your going shopping this Friday make sure your ready! Happy Thanksgiving!
There are TONS of black Friday commercials on television this week, but my favorite is the Target commercial. I have always loved the commercials showing the woman training for black Friday. You can see one of this years commercials below, and if your going shopping this Friday make sure your ready! Happy Thanksgiving!
Labels: product placement, advertising
advertising,
Black friday,
target,
thanksgiving
Saturday, November 12, 2011
Angels Love The iPad
I am so happy to see that Charlie's Angels is back on abc! I was afraid that it had been canceled, and I definitely missed those girls...and their cool gadgets.
They use only the very latest technology, even some that I'm not sure exists to the general public. So of course, each of the Angel's has to have her very own iPad to carry around, in case she needs to do some investigating while shes away. You'll also notice that they use iPhones as well, and even the iPhone that they confiscated from a suspect in this week's episode was prominently featured.
I think this is a great placement! Charlie's Angels has always been a program that shows the most modern and unconventional technology, Apple is a great, and obvious, matchup because they have a very modern and cutting edge brand personality. Overall I think it is great to see that this re-make is not stuck in the 70's.
They use only the very latest technology, even some that I'm not sure exists to the general public. So of course, each of the Angel's has to have her very own iPad to carry around, in case she needs to do some investigating while shes away. You'll also notice that they use iPhones as well, and even the iPhone that they confiscated from a suspect in this week's episode was prominently featured.
I think this is a great placement! Charlie's Angels has always been a program that shows the most modern and unconventional technology, Apple is a great, and obvious, matchup because they have a very modern and cutting edge brand personality. Overall I think it is great to see that this re-make is not stuck in the 70's.
Labels: product placement, advertising
abc,
Charlie's Angels,
iPad,
product placement
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