Holiday ads are starting to air now, and two campaigns have already caught my eye. Ironically, the campaigns are for competing car brands - one is for Chevrolet, and the other is for Honda.
The Chevrolet campaigns feature a car salesman named Nick who acutely resembles Santa Claus. The shopper reactions are hilarious, of course, and these commercials provide information about the models available this year as well.
The Honda commercials feature Patrick Warburton, giving information about the new Honda models with humor. His attitude and script are very funny, however he still manages to mention some of Honda's key selling points.
I really like both of these campaigns, and - so far - I can't get enough of them. They definitely have me wishing for a new car this Christmas!
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Saturday, November 26, 2011
Monday, November 21, 2011
Keeping An Eye On The Target
It's almost Thanksgiving, and you know what that means....time to start the holiday commercials. And as usual, the holiday shopping season starts this Friday!
There are TONS of black Friday commercials on television this week, but my favorite is the Target commercial. I have always loved the commercials showing the woman training for black Friday. You can see one of this years commercials below, and if your going shopping this Friday make sure your ready! Happy Thanksgiving!
There are TONS of black Friday commercials on television this week, but my favorite is the Target commercial. I have always loved the commercials showing the woman training for black Friday. You can see one of this years commercials below, and if your going shopping this Friday make sure your ready! Happy Thanksgiving!
Labels: product placement, advertising
advertising,
Black friday,
target,
thanksgiving
Saturday, November 12, 2011
Angels Love The iPad
I am so happy to see that Charlie's Angels is back on abc! I was afraid that it had been canceled, and I definitely missed those girls...and their cool gadgets.
They use only the very latest technology, even some that I'm not sure exists to the general public. So of course, each of the Angel's has to have her very own iPad to carry around, in case she needs to do some investigating while shes away. You'll also notice that they use iPhones as well, and even the iPhone that they confiscated from a suspect in this week's episode was prominently featured.
I think this is a great placement! Charlie's Angels has always been a program that shows the most modern and unconventional technology, Apple is a great, and obvious, matchup because they have a very modern and cutting edge brand personality. Overall I think it is great to see that this re-make is not stuck in the 70's.
They use only the very latest technology, even some that I'm not sure exists to the general public. So of course, each of the Angel's has to have her very own iPad to carry around, in case she needs to do some investigating while shes away. You'll also notice that they use iPhones as well, and even the iPhone that they confiscated from a suspect in this week's episode was prominently featured.
I think this is a great placement! Charlie's Angels has always been a program that shows the most modern and unconventional technology, Apple is a great, and obvious, matchup because they have a very modern and cutting edge brand personality. Overall I think it is great to see that this re-make is not stuck in the 70's.
Labels: product placement, advertising
abc,
Charlie's Angels,
iPad,
product placement
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