Mercedes Stars on Two and a Half Men

A new season of Two and a Half Men is starting soon, featuring Ashton Kutcher as a new star, but in the excitement of the new season, I wanted to point out another star of the show. That star is Mercedes-Bendz.

Charlie Harper, played by Charlie Sheen, has been driving a Mercedes on the show for a long time. Occasionally the plot line of the episode even highlights the vehicle. For example in one episode Alan takes Charlie's car to the Mercedes-Bendz dealership for an oil change, where he picks up a woman who later ends up stealing the car. In another episode, Charlie is worried about parking his Mercedes on the street at his girlfriends house because of the sap that drips from trees. And one episode even shows Jake, Charlie's nephew, bugging Charlie to let him practice his driving on his Mercedes, and of course he eventually gets his way through trickery.

I like this product placement because it really matches the character. Charlie Harper is a character with money, but he does not buy anything that is overly flashy. He lives in a nice Malibu beach house, has a nice but average wardrobe, and always complains that his brother is too cheap. I think a character like this would drive a Mercedes, instead of an Aston Martin, Ferrari, etc. Overall I think the placement is great, and realistic.